We are passionate and dedicated to causes that matter to Canadian women. We believe that every child deserves a chance at a happy and healthy future. By partnering with Children's Miracle Network a national organization that offers community support, we are able to help improve the health and well-being of the children and families of our Customers.

Together, since 2007, we have directed


to 14 Children’s Miracle Network Hospitals across Canada.


But this is just the beginning...



Every day, we are striving to help more kids like Abigail to believe in miracles

Abigail's Story...

Age 11 |  Multisystem Langerhans Cell Histiocytosis


When Abigail was four, she developed a bump on her head. Doctors discovered a tumour and multisystem Langerhans cell histiocytosis; a rare condition where her white blood cells were eating away at her bones.


Abigail spent the next year undergoing chemotherapy and steroid treatments at Children’s Hospital Foundation of Manitoba. She endured seven weeks of isolation, along with many side effects and surgeries.


Though the future is uncertain, Abigail is stable and relapse is unlikely. She is dedicated to raising funds and awareness for her children’s hospital.

This year, we decided to introduce our first Charity Greeting Card with a heartfelt story behind it...

The artwork featured on this greeting card was created with love by Kyle, the brave six-year-old boy who's battling a malignant form of Lymphoma Cancer. We are so grateful to Kyle for providing his beautiful artwork for our very first charity greeting card.


Kyle’s card can be purchased for $2.99 at your favourite Northern Reflections store or online. Net proceeds will be directed to your local Children’s Miracle Network member hospital.